Top 10 Reasons Why Your Business Could Fail Without Online Marketing

Online marketing is no doubt the most effective way to reach people. Its capability to earn millions is unquestioned.
Perhaps, this is one of the most momentous discoveries of mankind. The internet has brought about a lot of changes in the world. It allowed us reach the unreachable; it permitted us to communicate with the people around the globe without spending much money.
These are also the reason why people nowadays are investing in online marketing for their businesses…because beyond a doubt, online marketing will work for them.
We do have a lot of options to choose from when it comes to advertising. In fact, we have the television, radios, print media and all. However, online marketing still belongs at the top of the list for many reasons.
First, people prefer online marketing because it reaches the whole world. Your supposedly very small business may become very large almost overnight because of the magic of using online marketing because everyone in this world can literally see what you offer.
Second, you reach the world and get millions without having to pay millions in return. The cost of online marketing compared to other forms of media is very efficient and cost effective. Let’s say you use print media. If you are going to make a flyer and advertise it over the world, how much would it cost you? If you were to pay for TV advertisement, you would definitely have to pay for every single second that your business is aired.
Third, online marketing creates a two-way communication process. We do not simply promote what we have. Hence, we get to know what our visitors or what our customers think through the ”Comments” box on our web pages. By doing so, we get to know what they want and we are able to improve our products and services.
Next, it is also very important that we build relationship with our customers. Yes, we may have benefited from them but we should always find ways to keep them coming back to our place of business or at least our website. With online marketing, we are able to do this because we can become interactive with them, thus, making our customers feel that they are valued.
Fifth, in business, we always have to budget our resources. Unlike in other forms of media, we save a lot of money with online marketing because we will no longer need to keep sending letters, flyers or postcards every time we want to contact our customers or offer a promotion. In fact, the current trend is to only mail your customer information if they need additional resources or information about your business. For advertisements in newspapers and magazines, you have to pay for every inch of space, and even every color used in the design your ad. With online marketing, it is always cost-effective.
The sixth reason why people have shifted to online marketing is its flexibility. For example, let’s say there has been a change in the benefits or features of your product or service, or even a change in your prices. Well, you’ll have to hire someone to redesign your ad, reprint it and send it out again…and that cost more money. But with online marketing, you can easily update your site and make the changes without removing money from your wallet. Does it sound great? Yes, it does.
Well, are you getting the picture on why there is a craze with online marketing? Here’s more.
Another reason a business should prefer online marketing is because you have a lot of media choices when promoting your business. You can opt to show videos, photo presentations, audio, blogs or even social media. There is nothing really hard about this type of strategy. It will definitely save you more time and of course, resources.
Moreover, you can monitor what is going on with your business. Through the use of tracking, you have the chance to see the traffic generated by your site. With this feature of online marketing, you get to know what else you can do to tweak and improve your site because you see what keywords prospects are choosing to find you and incorporate more of those into your website.
Online marketing is also an extremely effective type of advertising because you can design your website the way you want it. You have the power to add features in it, to create a web design that would attract visitors and make them stop on your web page and take a look at what you have. The best thing about it is that, you can do the changes anytime you want without worrying about your expenses. By controlling the design, more and more people will be attracted to your site and you will be able to create an amazing impression on them.
Lastly, people go crazy about online marketing is because it is beneficial not just for businesses but for the consumers as well. Why? Simply because it makes everything much more convenient. The consumers need not go out of their house anymore and search around the city to look for what they want. With just a click, they can have it. And another thing is that the communication between the buyer and consumer is immediate. Response is very fast and that is why transactions are almost immediate.
So there we have it. These ten reasons explain why online marketing has become the number one source of advertising today. You need not have a second thought anymore. All you have to do is close your eyes and dream of how money can be made when you invest your money in online marketing

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Top 10 Benefits of Online Marketing versus Traditional Types of Advertising

An old school marketing tenet says that you have to spend money to make money. Sure, when putting up a new business or expanding an established one, you have to spend on additional capital as well as advertising. But in the current state of economy, you have to think a lot before spending. So, when it comes to advertising in this technology- driven but sagging economy, it is best to put your bet on online marketing than traditional advertising types- and here are ten reasons why:
1. “Branding” is out, and measurable return of investment is in. Traditional marketing is great for building brand exposure, that is, if you have a large budget for marketing. But for the small- to mid-sized businesses, online marketing is the smart way to go. When you put an ad on TV, radio and newspaper, you have to wait for certain period of time before you can tell whether your product or service is doing well. With online marketing, you can have a daily reading of how much of the traffic you get is actually converting to sales or not. With that, you can make immediate business decisions for your company.
2. Information in a flash. One major benefit of online advertising over traditional advertising is that you don’t have to wait for months before you launch your product or service. In fact, you can publish any information and content immediately and not limited by neither geography nor time.
3. Quality exposure. When a person passes by a billboard or sees an ad on TV, you cannot tell whether he or she is interested in what you are selling at that time or whether they will be interested in the future or whether they even noticed the campaign. However, a person clicks on an ad in the web when he or she is interested. With online marketing, you actually get your target market.
4. Cost-effective exposure. How much does a TV spot cost these days? Running a small ad in a paper for a day can already cost you a couple hundreds dollars – more if the paper has a wider circulation. However, not all of those who read the papers even read your ad. Some people just click to some other channel on TV when the commercials come on. However, you still have to pay for their viewing your advertisement. Even with pay-per-click (PPC) and other forms of paid online marketing you only pay for the views of people who are interested in your service/products. SEO is even more cost-effective in the long run because it could give you quality exposure for a relatively small financial investment.
5. Prime position. With traditional advertising you pay more to have your ads displayed in a place where it can be seen by the most number of people (Prime time on TV, for example or a billboard on a busy highway, etc). With successful online marketing your position is always prime position. Good SEO will help you rise in the search engine results pages for relevant searches, making sure you’re right there when people want you.
6. Long-term exposure. You can only place a certain amount of advertisement on TV for a few weeks, on the papers, for a day – but with good SEO, you can maintain the same site for years. However, online marketing can complement traditional media by providing directories towards previously made advertisements or those of other brands.
7. Online marketing is best for brand engagement. Studies reveal that among customers, particularly non-techie female internet users with children under 16, the Internet has a greater effect on brand engagement than print media, TV and outdoor advertisement. Brand engagement is one of the factors that ensure brand loyalty among customers. And in this time of recession, it is important to maintain buyers.
8. Online marketing provides insight and other interactive mediums. Studies also show that the internet also has a crucial role in the propagation of indirect experiences of brands through customer reviews. Online video directories for brands are a good example of interactive advertising. Customers can also choose to visit the brand’s website, or interact with the advertiser through other channels such as email, chat or phone. Response to brand communication is instantaneous, and conversion to business is very high.
9. Website users buy more online than average newspaper users. In Germany, Internet users are enthusiastic online shoppers, as well. Before making a purchase, either online or in a store, many German consumers research the product on the Internet. By 2005, online buyers rose by 7%, taking the total number of online shoppers to 27.4 million.
10. Product information. Almost as important for consumers was the search for product information. Research online was particularly popular wherein it came to slow moving consumer goods such as cars, domestic appliances, consumer electronics, mobile phone contracts and furniture. During this time of recession, people think a lot before they spend their money. With free and rich information online, people don’t mind doing a little research and reading some reviews and recommendations before they go and buy certain products.

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Top 10 Reasons Online Marketing Fails And What You Can Do About It

There are many reasons why online marketing fails. It is crucial to decipher the chief reasons. Online marketing helps you to build a successful internet business at the same time it also aids in building a brand. But if wrong online marketing strategies are applied then your internet business can fail. Let us take a look at the top 10 reasons why online marketing fails:
1) Not incorporating new techniques
This is a foremost out of the top 10 reasons online marketing fails. You must understand that using SEO, Digg, Lenses, Mixx, Hubpages, E-zine or anything related to Web 2.0 technique will get you required success. However, some online business owners ignore it and stick with the outdated techniques that result in no results.
2) Not taking your work seriously
It is essential that you don’t treat your internet business like a hobby. When you are in a direct sales business or any internet business commitment is a necessity. You cannot compromise on commitment and ignore putting in efforts. You need to constantly plan new goals and complete them within time.
3) Not building a relationship with consumers, jumping to make sales
Forcing your readers will not make them your consumers. If you need to get subscribers to your mailing list or e-zines then provide required and accurate information. Always be available to answer their queries. The most common mistake that the online business owners make is of forcing their viewers. People hate any kind of compulsion. If they are reading your content then they need authentic information and removal of their doubts. Instead of resolving their doubts if you try to force your products upon them then you will get a negative response.
4) Not putting in hard work, wanting fast success
Many people start or join a direct sales business looking out for easy money. There is no such thing as free lunch therefore, there is no such thing as free money. Hence, effortless online marketing won’t fetch any positive results.
5) Not having your own domain name
You need to get your own domain name. Getting a free domain name that is by becoming a member of a web hosting service won’t give the same benefits as owning your own domain name will. People refrain from purchasing their own domain name due to high costs. However, cheaper domains are becoming available day by day. Getting a monthly scheme will also prove to be beneficial for the beginners. So, buy your own domain name as it will help you to build your own identity. This domain name will become your brand name in a certain period of time. Having your own domain name will give you a permanent place on the internet acting as your internet office.
6) Not having a user-friendly website
You must have an easy to understand, uncomplicated and simple website. This is the real key to success. Many times online marketing fails because of disorganized websites. A website that is crowded with products, having too many pop-ups and imperfect instructions is a bad website. People need a user friendly website that interacts with people and looks hassle free. Simplicity will gain trust easily rather than too many sales elements.
7) Not following your subscribers or consumers
Somebody brought a product from you or subscribed to your newsletter or emails and you didn’t even bother to follow-up. Is this the way to generate sales? No, it isn’t. ”Who cares,” attitude is not for internet business or for that matter any business that demands growth. As online business owners you MUST maintain a special relation with their subscribers or clients. More healthy relationship will yield high success.
 Not having your own e-zine or newsletter
You don’t have your own e-zine or e- magazine. Then you have a strong reason for the failure of your online marketing strategy. If you are afraid of writing then you can get many writers who will give good quality articles for free. You can also hire paid writers for good quality newsletters.
9) No Secure Ordering pages.
Non-investment will give you no gains. Lack of efforts is a one of the essential reasons online marketing fails. You must have secure ordering pages for people who wish to place the order. It is the convenient option. Other than this, it gives an authentic look to your website. There are some internet sites that provide free secure ordering pages.
10) No content on the website
This is a very frequent mistake that most online business owners make. When readers rush to a site feeling excited, they find nothing on the site. It frustrates people and they don’t wish to see the site anytime in the future. In this way, you lose out on prospective customers.

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The Price of Internet Marketing Products is Highly Exaggerated

As autumn and cold crawl their way into Canada and the sun sets before 4 p.m., this darkness and quietness bring along a time of reflection for all of us. The assessment I want to share with you is about internet marketing. Although my list of things to do seams never-ending, I am very happy to realize all I have accomplished in less than a year ( over 40 active web sites, a hypnosis for childbirth program that already got international recognition, over 100 published articles on the net, etc)
I have been in internet marketing for a little less than a year and I have attended ten internet marketing seminars in 2006. I am the kind of person who likes to get to the bottom of things. For more details go to: www.internet-marketing-word.com I want to share my findings with people who are starting, thinking of starting or even stalling in the internet marketing business.
The ten biggest pieces of wisdom I want to share with you about internet marketing I have learned are:
1) The price of Internet Marketing products is highly exaggerated. Many marketers are comfortable taking hundreds of dollars for useless e-books or software. They are able to overcharge such big money for two main reasons: their customers believe their well-written sales letter promising them to become a millionaire by working only two hours per day. The second reason is that since other people have raised the bar before them, they feel comfortable with overcharging for their products.
I encourage everyone who is about to purchase any internet marketing product to take a deep breath, backing up and do an internet search. Most probably, the product or its equivalent is already available for a fraction of the price on the internet.
My opinion is that no e-book is worth that much unless it provides me with the code of the safe at the bank for this internet marketer.
2) In the internet marketing business there are dreamers and there are doers. I have repeatedly met some people at internet marketing seminars who have not taken action and just keep buying the next product promising them a fast an effortless income. My experience is that it takes work (but then again I dona€™t see it as work as I enjoy it very much) at least in the beginning to secure a decent income in the internet marketing business.
3) Many internet marketers made their fortunes by selling products to people who want to make a fortune in the internet marketing business. Willie Crawford draws the parallel that the people who got the richest during the gold rush were the ones selling shovels and sticks to the gold diggers.
Anyone interested in internet marketing has to ask themselves if they have just been enriching the people selling them promises to make millions in the internet business.
4) There are basically three categories of internet marketers out there: the ones who just want your money, the ones who give you a good deal for your money and the ones that genuinely care about helping you making good money by sharing their efficient tactics.
I will, of course, not name any names here and I think that deep down people know what kind of marketers they are. I can tell you that upon trying to do a mental list of the genuine, caring ones, I had enough of my ten fingers to do the complete list.
5) The real successful internet marketers are often not on stage at seminars. I have met some very successful and knowledgeable people by talking to the person sitting next to me at seminars. I highly recommend you get to know the attendees at any given seminar; you will be surprised to sometimes find out that they know more than the speaker upfront and wiling to share everything with youa€¦for free.
6) A masterminding group is a great resource to learn and share tricks and tips about internet marketing. The rule is to be part of a group that is about (or even better, a little above) your level of knowledge and accomplishments in internet marketing.
7) Action is power. Whatever piece of gold nugget you learn is useless if you do not take action on it. Many people are eternal course takers but have yet to get their first web site up. For can visit to: www.secretly-spy-your-internet-competition.com Even the best intended internet marketer will not make a penny if he doesna€™t get his product out there. I have heard numerous times the advice to put out your product and fix the fine details later. It has been a little challenging for a perfectionist like me but, honestly, it works great. Often, customer comments allow me to go back and improve my product in ways that I would have never thought of.
 Internet marketing is a numbera€™s game. If you put all your eggs in one basket, you might rise very fast very high and then tumble down as fast. Diversity is the foundation for a solid business.
9) There will always be new things to learn. One cannot stay in their basement and hope that the world will not change. The internet marketing world is one that changes at the speed of light and one has to keep informed of the new trends and developments.
10) The Internet is here to stay. Internet has been growing at an astonishing rate and those who got in the game will be ahead of the pack in this exciting and powerful window to the world. The possibilities are infinite.

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Internet Marketing Requires Research and Analysis Effort for Individual Website!

Internet marketing is essential to the success of web sites. You can have a professional looking website but what good can it do if internet users are not able to find it when they need your products and services? That is where an internet marketing campaign comes into play.
“Your website has to magically appear before buyers when they need products and services.”
Internet marketing is similar to designing websites- it does not require much experience to do a good job, just good knowledge and a keen eye for details. It is fundamentally important for a good internet marketer to constantly update himself weekly, if not monthly, of online markets. There are many ways to market your website.
– Find A Competent and Reliable Internet Marketer –
Justify the costs of hiring an Internet Marketer – First of all, getting an internet marketer is not essential for every website. If your website is a business website or a website which you want to generate revenue from, it is good to seek a competent internet marketer to work on your website. For more details visit to www.ultimate-internet-marketing-tricks.com. The costs spent on your website for internet marketing has to be justified and often, they are justified by having more revenue and traffic to your web site.
Potential customers have to know that there are no guarantees in SEO. Since everything is fundamentally based on search engines, SEO work is at the mercy of major search engines like Google. Many SEO companies tried to secure customers with guarantees that they cannot fulfill, resulting in lawsuits or customers getting burned for hiring their SEO services.
– What an Internet Marketer can offer –
In short, an Internet Marketer oversees that your website
is built properly for visibility and promoted with the best dollar spent on your internet marketing campaign. It is no good having a website and not appearing in internet searches. Your website has to magically appear before buyers when they need products and services. Internet Marketers deploy search engine optimization techniques to make your website visible and targeted to internet users.
Internet marketing requires research and analysis effort for individual website, followed by optimization of website. For more details go to www.inside-the-minds-of-winner.com. Hundreds of hours may be spent on each website, depending on the size of your targeted market. You are essentially paying for the amount of effort involved, effectiveness of your internet marketer and daily sales tracking of your website.
How to choose Internet Marketer- Internet marketing requires constant updating of skills and knowledge. One crude way to test if your internet marketer is a genuine or fake- Ask your internet marketer about recent events that happened in his field. If he cannot answer that, he must have a genuinely good reason to back himself as a good internet marketer! At times, it is easy to fall prey into the hands of bad internet marketing companies as happened in US and other parts of the world.
It is also important for you to feel comfortable with the amount of money you are spending on getting your site popular before committing yourself to an internet marketing campaign. Internet marketing campaigns typically last a few months and requires monthly tune-ups to your website. Include the costs of an internet marketing campaign when doing your company’s advertising budget.

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You are here: Home / Affiliate Marketing / 8 Ways to Recruit Affiliates For Your Affiliate Program

8 Ways to Recruit Affiliates For Your Affiliate Program

May 11, 2010 by makemone  
Filed under Affiliate Marketing

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The affiliate program is also known as associate program and is increasingly becoming popular form of online marketing, where you pay a small commission to your affiliates for promoting your business. To make this affiliate program successful you have to recruit the right affiliates. If you run your own affiliate program you know that it’s not very easy to find good and performing affiliates. However, there are some tips that will help you recruit much more active affiliates and keep them happy, so they will promote your products even more. Here are the 8 best ways to recruit affiliates:
1) Use Article Marketing to Recruit Affiliates
One of the very cost effective and simple ways to recruit affiliates is article marketing. You can either write the article by yourself or recruit someone to write attractive and promising article focussing on the product or service that you provide and post them on article submission sites like Ezine, Submityourarticle and much more. The main advantage of article marketing is that only those who are interested in your product or service will read those articles and if you have successfully attracted them then you have gained a right affiliate for your business. This method can even attract potential customers.
2) Write Reviews about Products to Attract Potential Affiliates
Writing reviews is another very effective way to attract affiliates. All you have to do is write some reviews about the products you promote. You can generate a large traffic to your site by this way. While writing reviews try to make it unbiased i.e., you shouldn’t advertise yourself too much. The review should be very interesting and it would be even better if you do some comparison between similar products. Finally you can post the link of your affiliate page at the end of the review. So, the interested candidates will follow it and become your affiliate.
3) Post Comments in Related Forums to Signup Affiliates
Another very easy way to attract affiliates is to post comments on public forums where people discuss about your product and/or are interested in your product. The public forums have discussion groups where they post ideas and their opinions on a thread. Usually these forums allow you to add your signature below your comment. You can use this portion for advertising your product or can link it to your website’s affiliate page. If the comment that you post is interesting then you can expect more affiliates for your program. This method is very simple and less time consuming where you can attract the affiliates by just writing some three or four sentences.
4) Empower Social Networking Websites to Grow Your Affiliate Database
Social networking sites have great potential for attracting right affiliates for you. Today more or less who ever have access to internet has membership in any of the social networking site like Orkut, Yahoo groups, Myspace, etc. So, you can have large coverage by promoting your business on social networking sites and you can find the right affiliates for your affiliate program. On such social networking websites you can find friends of the similar interests, etc. This way you can even make business contacts and recruit affiliates for your online business.
5) Social Bookmarking Websites Can Be Used to Your Benefit
Social bookmarking like digg, del.ico.us and others are an excellent way for affiliate marketing. When a visitor visits your site and finds it interesting then he can bookmark it. Then others do the same and it creates an exponential amount of visits. In this large group of visitors there will be some right affiliates for your site. This way you can recruit a lot of affiliates easily.
6) Make Your Affiliate Program Page Attractive and Appealing for Affiliates
Now you might have attracted potential affiliates to your site successfully using any of these methods but making them to sign up as your affiliate depends on the quality of your site. The site should be appealing and shouldn’t make them feel that you may be a spammer. Otherwise you risk losing the potential affiliates hence, make your site more appealing and attractive. Keep the content well organized and make the sign up procedure simple and less time consuming. Try to explain them the benefits of your affiliate program in a polite manner, using bold letters or yellow background for the text nowadays are used mostly by spammers so, your affiliate may move away. If your website is good in all means then all the visits made by potential affiliates will increase your affiliates count. If you don’t know how to properly design a good looking website, just hire a freelancer and he/she will do all the work for you really cheaply.
7) Have You Considered a 2-Tier Affiliate Program?
To make your affiliate program more successful you must at least use 2-tier affiliate program. Where an affiliate will get more benefit for recruiting another affiliate. This type of program will encourage your affiliates to great extent and you can get more affiliates without wasting any resource, it will be done by your affiliates themselves. Empower your affiliates to recruit even more affiliates for you!
 Find Out Your Competitors And Attract Their Affiliates
The best affiliates for your affiliate program are the existing affiliates of your competitors or other successful sites. But unfortunately there is no secret technique which can help you to get them. Instead you can try to trace out the methods used by your competitor and there is a large probability that these affiliates may be even visiting those areas like articles or social bookmarking sites and others. Just try to pin point the areas like the thread used by your competitor on a forum and post your comment as a reply to his post, hence you can get the attention of those potential affiliates.
These are some of the very potential and best ways of getting affiliates for your affiliate program. You may do some research based on your own experience on these methods to get even better results. We at Click2Sell.EU (http://www.click2sell.eu) always ready to help. Sell your products online, recruit affiliates, accept payments instantly. Recruit affiliates successfully and skyrocket your income!

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10 Basic Tips For Success In Affiliate Marketing

Affiliate marketing is the most popular way of making money online. Anyone can earn affiliate commissions, regardless of their experience in internet marketing.
This article presents ten powerful tips that will help you succeed in affiliate marketing and earn huge commissions.
1.Choose a specific niche or topic for which you want to promote affiliate programs. It is not advisable to sign up for a wide range of programs on different topics. Make your affiliate marketing targeted on a single market, and promote products that appeal to that market.
2.Research and select the best affiliate programs for your niche. You must choose the most rewarding, reliable and successful affiliate programs. The merchant must also supply you some marketing tools you can use to promote the products. The affiliate program or products must also be of high quality and must be well-priced. This will make is easy for you to sell them products or programs.
3.Build a web site focused on your niche, and have high quality and unique content that is rich with your key words and phrases.
4.Have a budget for promoting your website.
5.Drive traffic to your website. Your website will need traffic for you to earn affiliate commissions. Write articles, submit online press releases related to your niche and submit your website to search engines. You can also exchange links with high ranking websites related to your niche.
6.Review your affiliate programs or products on a blog, and include your affiliate links.
7.Build an email list and offer free e-courses, articles or e-books. When you have a list, you can keep in regular contact with your prospects and recommend your affiliate products to them.
8.Be available to answer any questions from your prospects and customers. Customer relationship management is very important in online business. Make sure that you provide your real name and an email address on your website so that potential customers can contact you with questions, and know there is a real person behind that website. This is important for your credibility.
9.Build your own network of sub-affiliates. Keep in touch with your sub-affiliates and motivate them to succeed because their success is your success too.
10.Work hard consistently in promoting your website and have patience.
These ten tips can help anyone succeed in affiliate marketing, and you too can achieve a lot of success and earn huge affiliate commissions!

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Here is the steps to follow and transfer money in whatsapp using whatsapp UPI app

Here’s how you can invite your friends to WhatsApp’s UPI payment feature.(HT Photo)

Facebook-owned WhatsApp earlier this week started testing peer-to-peer payment service in India. Unlike Hike Wallet and Paytm Wallet, WhatsApp lets you send and receive money via the Unified Payment Interface (UPI) platform.

Only a small group of users in India have the payment feature enabled on their WhatsApp app right now. The company says it will be rolling it out to the general public in the coming weeks. But if you don’t wish to wait that longer, there is a workaround to speed up the process.

Much like the way WhatsApp rolled out the voice calling feature to users, the payment feature can also be distributed by people who already have the invitation. If you have a friend who already has the UPI feature enabled on their phone, you can ask them to seed the feature to you.

Here’s the step-by-step guide on what they have to do to enable WhatsApp UPI feature on your phone:

1. Users who already have the feature need to go to their friend’s profile on WhatsApp.

2. Once there, they simply need to tap the attachment (paper clip-shaped) button.

3. This will prompt them to see the payment option. They need to tap the payment option.

4. This will give them an error, saying that their friend doesn’t have WhatsApp UPI feature just yet. But in reality, they have just enabled the WhatsApp UPI feature for their friend.

5. Now, you can go to the settings section within the app where you will see the payment option yourself.

6. You can now invite your friends in a similar fashion.

Note that WhatsApp hasn’t officially rolled out the feature for everyone yet. But considering that it has already made its way to the recent beta versions for both iOS and Android, the feature is most likely to be announced very soon.

Analysts say WhatsApp enabling UPI feature could be the biggest boost to the digital payment landscape in India. Ahead of WhatsApp’s payment service, the popular digital wallet platform Paytm introduced a messaging service on its platform. Called Paytm Inbox, the messaging service is similar to WhatsApp’s and also lets users send and receive money.

Apart from Paytm, Hike and Truecaller have also introduced peer-to-peer money sharing feature on their platforms. Google late last year joined the mobile commerce segment with Google Tez, which also lets you make and request payments vis-a-vis friends. Google in December last year revealed the platform had gone past 140 million transactions, and has over 12 million monthly active users.

WhatsApp, however, has an upper hand over the competition considering the massive user base in the country. The platform has more than 200 million users in India, one of its biggest markets in the world.

The peer-to-peer payment service comes shortly after WhatsApp launched a dedicated application for business users in the country. Called WhatsApp Business, the application makes it easier for businesses to connect with customers and vice versa..

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Whatsapp payment method is here now at beta update

As the whole industry around the world is focusing on cashless transactions, in India, we have seen the growth too, especially after the introduction of UPI payments.
WhatsApp was pretty much giving hints of its Payments feature when they added vacancy for a UPI programmer and expert on their official website. But after a long wait, WhatsApp has finally shown the first look of how its payment system will work.   

What is WhatsApp Payments

WhatsApp Payments will allow all the users to send and receive money from the app 'We all did see this coming'. 

The application that was already working on UPI (Unified Payment Interface) has finally launched its own payment service. Though it is nothing new as other messaging platforms like Hike & WeChat are providing this payment service for quite a while but the huge userbase of WhatsApp will definitely give them an edge over its competitors.

Why WhatsApp and not Hike or WeChat?

200 million WhatsApp users in India can enjoy the cashless fund transfer. After the demonetization happened in 2016, the nation is moving towards a cashless economy. More the cashless transactions, more the scope in this industry, as we already have seen Paytm and MobiKwik making a fortune after the demonetization, WhatsApp is now in the game.  

Who will be affected the most?

Though Paytm's business might get a break in the offline transactions, WhatsApp's entry in payments sector will affect BHIM and Tez the most. Now, why not Paytm? Because Paytm doesn't work on UPI platform but there is a separate wallet in Paytm which makes more sense to the public in India. While WhatsApp UPI works on bank-to-bank transfer just like BHIM, so why a person will download another separate app when the same service is available on WhatsApp. 

How the UPI works?

There is only one condition- the number registered on WhatsApp and bank should be same. Once confirmed, the user can link their bank account with WhatsApp Payments to enjoy the cashless services.  

What is the future of WhatsApp Payments? 

With over 200 million active users in India, WhatsApp is already available to most of the smartphone users. And it will be more convenient for the vendors to integrate WhatsApp Payments as they will get paid directly into their bank account, so a kind of win-win situation for both the parties ensures a bright future of WhatsApp Payments. Believe or not, chances are you will use WhatsApp Payments to make a transaction in a very near future.  

What Paytm will do?

As the messaging giant is moving into payments territory, payments giant Paytm is working to introduce its own messaging platform. But does it make sense for Paytm to introduce their own messaging service? No, I think! Honestly, WhatsApp is now a necessity without which people cannot live. 

But it is not the case with Paytm, Paytm can integrate new things, but the chances are that it will not be successful. People are not gonna switch to Paytm just for their payment + messaging service instead they will use WhatsApp as messaging + payment service, as they have been using WhatsApp since forever, necessity you see.   

Is it safe to use WhatsApp Payments?

Yes, it sounds awkward to see messaging app providing a different business completely and introducing Payments option. But it is cool; the UPI transactions are very safe. Generally, safer than transacting on Paytm. 

UPI transactions are powered by NPCI (National Payments Corporation of India) which currently offers the most secure gateway for payment.   

Advantages over Paytm? 

Paytm might hate it but UPI payments are better than Paytm in every possible manner, yes the UPI apps have direct access to the user's bank account. So, any kind of hack into the system can result in a huge financial loss, but that is involved in cc/dc transactions too. Besides this, WhatsApp Payments is a better choice to make payments any day.  

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Whatsapp users gets new features

This feature will be soon on whatsapp when it come we need to update our whatsapp and we can make payment on whatsapp. Know this topic is trending on google and social media.The option is said to be available alongside other options such as Gallery, Video, Documents etc. Clicking on Payments will open a disclaimer window, followed by a list of banks to choose from. WhatsApp has reportedly started testing out its UPI-based payments feature in India.

You can then select your preferred bank account to connect with UPI. Notably, you will be asked to create an authentication pin if you haven't yet used the UPI payments platform. Additionally, you will have to create a UPI account (if you don't have one previously) through the UPI app or your respective bank's website/ app.

A report by FoneArena adds that both the sender and receiver need to have the WhatsApp Payments feature to successfully transact on the messaging app. Users have reportedly been facing issues linking their bank accounts to the app, although this is expected from a feature available in beta.

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How to send money via whatsapp to your friends

New Delhi, Feb 9: WhatsApp has over 1.5 billion monthly active users, who exchange 60 billion messages on a single day.

WhatsApp currently has over 200 million monthly active users in India and for them, the company has launched a new payment feature that will allow users send money to other WhatsApp users. excluding merchants accounts. The company has been planning this service from long back and currently in Beta mode and will be available to the public later on.

This feature is available live in Beta mode with support of many Indian banks displayed in the WhatsApp user interface.
To use this payment feature, Beta users must configure the feature by first verifying their mobile number via SMS and selecting bank then they get an option to send a payment in the main WhatsApp interface.

With 200 million monthly active users, India is WhatsApp's largest market which gives more reasons to the company to announce the feature to the public soon. 

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Top 10 Reasons Why You Should Start Your Own Affiliate Program Today

If you are starting out an online business where you are trying to sell products online then an affiliate program is a must. There are numerous advantages that affiliate programs can offer to an online merchant.
10 Benefits That You Get When You Start Your Affiliate Program:

1. Affiliates Bring You Additional Free Sales
Affiliate programs are all about maximizing the advertising potential of your brand. You recruit affiliate marketers who do all the referring and promotion for your products and brand. So you don’t have to spend unnecessary money to implement your marketing campaigns. Moreover, you can easily increase your market share with a help of affiliates and it doesn’t cost you, since you work on a commission basis – affiliate makes a sale and then you pay out. Affiliates can definitely increase your online profits dramatically.

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2. Pay Only When You Get a Customer
The other great thing about an affiliate program is that you do not pay money until and unless you actually get a sale. It is only when an affiliate marketer brings a visitor to your product’s sales page and gets you a sale. Only them you would end up paying a commission. Thus this is all about maximizing your ROI.

3. Easy Tracking Methods
Most of the affiliate programs have automatic tracking and customized reports sent out. Thus you do not have to invest time or money into tracking software or mechanisms to assess the performance of sales or your affiliate marketers.

4. Massive Traffic Volumes Brought By Affiliates
Affiliate programs allow tonnes of traffic to be diverted to your site to make sales happen more often. The reason is that affiliate marketers get visitors and guide them to click through to your website to checkout your product. It is in the marketer’s best interests to bring as many visitors through its affiliate link to your product’s sales page as possible. That means there are tonnes of customers visiting your site by the minute!
5. Affiliate’s Brought Traffic Doesn’t Cost you A Cent
The huge benefits that most affiliate programs offer is that you do not shell out money until the sales happen. That means, until then you get access to huge volumes of absolutely free traffic that will either subscribe to a newsletter, e-zine or even just bookmark your own site. Affiliates bring visitors to your product’s sales page… Even though if the visitor does not buy your product, he/she might still signup on your newsletter (if you have one) or your website… This way you could easily keep contacts with them and promote your products in the future. The best thing is that such affiliate’s brought traffic is completely free.
6. You Can Easily Test and Track Your Product’s Performance With Affiliates
You can check out the effectiveness of marketing strategies by letting your affiliate marketers do the work. Since you do not pay until a sale is made this is basically like a testing ground to check your advertisements till they actually get you sales. Moreover, this way you can easily tweak and optimize your product sales pages to get the better conversion rates (sales) for your product. Affiliates can easily bring you a lot of free traffic for your own product’s testing purposes!
7. Affiliates Make Your Affiliate Program Viral – Viral Marketing at Its Best
Affiliate programs allow you to perform creative methods of viral marketing to attract maximum customers to your site. Recruitment of affiliate marketers happens exponentially as each tries to get commissions. More visitors and sales your affiliates bring – there is a high chance that those visitors will become your own affiliates and bring you even more visitors and sales. Your affiliate program becomes viral!
8. Much More Backlinks to Your Website – Higher Link Density
Search engines place websites higher which have more incoming links to them. There is no better way to accomplish this than through affiliate programs. Such programs bring in hundreds of thousands of links to your site getting you the best page rankings online! More affiliates you recruit – more backlinks you will get your website. More backlinks = more visitors and higher search engine ranking for your product’s sales page.
9. Easy Affiliate Recruitment Options
It is very easy to recruit affiliate marketers using the standard two-tier method. In this method one tier earns profits from the subsequent layer and so on. So every layer wants to recruit more below to earn maximum commissions.
10. Exponential Growth Of Your Affiliate Program
The beauty of affiliate programs is that you can grow your affiliate marketers exponentially thus magnifying the potential of your business.
The hardest part is to start your affiliate program and get the first good and performing affiliates. From there it gets easier and easier, especially if you have a great product to sell. If you want to leverage a ready made, effective affiliate program to boost your sales online then Click2sell.EU (http://www.click2sell.eu) has extensive affiliate network for you. It allows you to sell your products online, run your affiliate program, recruit and manage all your affiliates. Moreover, it provides you with a built-in affiliate network and complete tracking for your affiliate program. Whether you sell a material or downloadable product, such as ebook or software, you are able to run your affiliate program successfully. Just add your product and start promoting your website. Happy profiting

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Making Money From Home – A Shift to an At-Home Income

With the improvements in communication technology and the sharp increase in energy costs, including the dramatic rise of gasoline in the United States, many people are ditching the typical nine to five office job and in favor of making money from home. The benefits are numerous, including being able to spend more time with family, working a personalized and flexible schedule, being your own boss, and being able to work more efficiently, thus generating a higher income. While the benefits are numerous, current technology has made opportunities for working from home increasing more diverse and exciting. These opportunities include opening your own at-home internet business, selling hand crafted merchandise, running an at-home office, medical transcription, data entry positions, telephone marketing, and any number of internet writing options to name only a few.
In the past at home options for generating income was limited by technology and communication systems. An individual can only do so much with a typewriter and rotary telephone. However, with today’s technology of personal computers and high speed internet the options for making money from home are almost a limitless as your imagination. All that is needed for most options is a telephone capable of making long distance calls and personal computer with internet access. Common word processing programs, database sheets, and financing applications can greater ease the transition from a typical nine to five job to an at home working situation. These programs are relatively cheap (many computers even come pre-loaded with the software) and can greatly improve the efficiency of your at home business.
Options for working from home can as typical as data entry, telephone marketing, or medical transcription. These are fairly traditional means of earning an at home income that can be as boring as they can be profitable. There are any numerous websites that offer complete listings of available opportunities in these fields. If you are more creative than dutiful, then there are many creative ways to make money from the comfort of your home. Freelance writing opportunities abound with dozens of internet sites listing job offerings. Freelance writing jobs can vary from web content production to short article writing to editorial blogs to web editing. The proliferation of emails and web pages has made freelancing writing more common than ever.
One of the best and most common methods to generate an in-house income is to create and maintain an at-home business. While this use to involve complicated tax forms, legal proceedings, and sometimes even zoning redistricting. However, the internet again has changed all of this. Now the entire store can be located on web pages creating a virtual storefront. From these pages it is possible to sell advertising space, access to specialized information, and/or products. This eliminates costly leasing fees of a real storefront, extensive taxes, and also eliminates the need for additional labor. This makes personal internet sales one of the fastest growing segments of the United States’ economy.
Due to an increase in internet traffic, the ease of making a web page, cheap and efficient editing and financial software, and improved communication systems, working from home has become more popular than ever.

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Bitcoin Slides As Facebook Ban Frightens Investors

Bitcoin, the world’s largest cryptocurrency, skidded 11 percent on Thursday to its lowest since November, as a Facebook ban on cryptocurrency adverts and a growing regulatory backlash against the nascent market frightened investors.

Thursday’s drop to as low as $9,022 on the Luxembourg-based Bitstamp exchange BTC=BTSP left bitcoin trading at less than half the peak price of almost $20,000 it reached in December. It slid more than 26 percent last month, in its worst monthly performance since January 2015.

Other cryptocurrencies, including Ripple, the third-largest by market value, and Bitcoin Cash, have also racked up double-digit declines in the last 24 hours, according to Coinmarketcap.com, which tracks the industry. Ethereum was up slightly on the day.

Last year’s explosive rise in the value of digital coins and the flood of new retail investors drawn to the market have rattled global regulators nervous about a sector used largely for speculation.

Officials have said cryptocurrencies are used by criminals to launder money. India, which has likened the market to a Ponzi scheme, on Thursday vowed to eliminate their use..

The Indian finance minister said his government would take “all measures” to remove crypto-assets in “financing illegitimate activities or as part of the payment system”, Arun Jaitley told parliament.

“Sentiment towards cryptocurrencies is turning sour with negative headlines pouring out from left, right and center,” said Fawad Razaqzada, an analyst at FOREX.com

“Concerns that Facebook is banning ads and major crypto exchanges shutting down have really silenced the hype and some people are probably having second thoughts about investing their hard-earned cash into digital currencies.”

Facebook (FB.O) said in a post on its website this week that it was banning all advertising that “promote financial products and services that are frequently associated with misleading or deceptive promotional practices, such as binary options, initial coin offerings and cryptocurrency”.

It was not clear whether the ban would affect all cryptocurrency adverts on the social media site. Facebook could not immediately be reached for comment

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Bitcoin Drops Below $6,200 For First Time In Three Months

Bitcoin plunged 20 percent to a three-month low on Tuesday, its latest sharp loss following a series of setbacks for the cryptocurrency that, with a collapse across global mainstream markets adding to the selling.

The virtual currency fell to $6,190 for the first time since mid-November, according to Bloomberg News, and represents the latest hammering for a unit that saw a stratospheric 26-fold rise last year.

Tuesday’s collapse comes just six weeks after bitcoin hit a record high of $19,511, fuelled by a flood of speculators looking to make a quick buck, with warnings it could fall another 50 percent.

Since those heady days the cryptomarket — which includes dozens of other units — has been pounded by news of crackdowns by governments including in China, Russia and South Korea, one of the biggest markets for the sector.

On Thursday, India said it would “take all measures to eliminate” cryptocurrencies’ use as part of a payment system and in funding illegitimate activities, while Japanese authorities raided a virtual currency exchange after it lost $530 million to hackers.

Central bank in Europe, Japan and the United States have also flagged concerns about the unit and this week saw several commercial lenders say they would stop allowing their customers to buy bitcoin through their credit cards owing to debt concerns.

Stephen Innes, head of trading for Asia Pacific at Oanda, said “the dynamics behind the moves are regulatory clampdowns and investors losing confidence in crypto”.

The sell-off on Tuesday was exacerbated by crushing losses on world stock markets, with the Dow on Wall Street suffering its biggest one-day points loss and wiping out all its 2018 gains.

The global rout comes as panicked investors fret over rising US borrowing costs, leading them to cash in profits after a stellar couple of months that have seen many indexes hit record or all-time highs.

Equities have enjoyed months of surges fuelled by optimism over the US economy, corporate earnings and the global outlook.

But while traders have been piling into equities, pushing many global indexes to record or multi-year highs, there has been growing concern on trading floors about elevated US Treasury bond yields — at four-year highs — and the likelihood of fresh Federal Reserve interest rate hikes.

“The risk-off tone is hitting Bitcoin almost as hard as a global regulator and bank scrutiny,” said Greg McKenna, chief market strategist at AxiTrader. “The latest dent to the Cryptospace has been banks saying they are shutting down the ability of clients to buy bitcoin with their cards.”

“This could end up a full round trip back into the $1,850/$2,966 region.”

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Writing Profitable Classified Ads

Everybody wants to make more money. In fact, most people would like to hit upon something that makes them fabulously rich! And seemingly, one of the easiest roads to the fulfilment of these dreams of wealth is mail order or within the professional circles of the business, direct mail selling.

The only thing is, hardly anyone gives much real thought to the basic ingredient of selling by mail – the writing of profitable classified ads. If your mail order business is to succeed, then you must acquire the expertise of writing classified ads that sell your product or services!

Many advertisers think that writing classified ads is completely different than writing longer print ads, which contain a headline, body text and possibly a picture or two. However, to write a successful classified ad, all the time-honoured elements of successful advertising must be present.

Large print ads include a headline to gather attention, introductory body copy to inform and generate added interest, additional body copy to create enthusiasm and desire to make a purchase and a call to action that incites the reader to take the steps necessary to start the purchasing process.

In advertising circles, these four features are often designated by the acronym “A.I.D.A.,” which stands for:

Attention (headline) Interest (body text) Desire (added body text) Action (call to action). So what makes a classified ad good or bad? First of all, it must appeal to the reader, and as such, it must say exactly what you want it to say. Secondly, it has to say what it says in the least possible number of words in order to keep your operating costs within your budget. And thirdly, it has to produce the desired results whether inquiries or sales.

Grabbing the reader’s attention is your first objective. You must assume the reader is “scanning” the page on which your ad appears in the company of two or three hundred classified ads.

Therefore, there has to be something about your ad that causes him to stop scanning and look at yours! So, the first two or three words of your ad are of the utmost importance and deserve your careful consideration. Most surveys show that words or phrases that quickly involve the reader, tend to be the best attention-grabbers. Such words as: FREE… WIN… MAKE BIG MONEY…

Whatever words you use as attention-grabbers, to start your ads, you should bear in mind that they’ll be competing with similar attention-grabbers of the other ads on the same page. Therefore, in addition to your lead words, your ad must quickly go on to promise or state further benefits to the reader. In other words, your ad might read something like this: MAKE BIG MONEY! Easy & Simple. We show you how!

In the language of professional copywriters, you’ve grabbed the attention of your prospect, and interested him with something that even he can do.

The next rule of good classified copywriting has to do with the arousal of the reader’s desire to get in on your offer. In a great many instances, this rule is by-passed, and it appears, this is the real reason that an ad doesn’t pull according to the expectations of the advertiser.

Think about it – you’ve got your reader’s attention; you’ve told him it’s easy and simple; and you’re about to ask him to do something. Unless you take the time to further “want your offer,” your ad is going to only half turn him on. He’ll compare your ad with the others that have grabbed his attention and finally decide upon the one that interests him the most.

What is being said is that here is the place for you to insert that magic word “guaranteed” or some other such word or phrase. So now, we’ve got an ad that reads: MAKE BIG MONEY! Easy & Simple. Guaranteed!

Now the reader is turned on, and in his mind, he can’t lose. You’re ready to ask for his money. This is the “demand for action” part of your ad. This is the part where you want to use such words as: Limited time offer! Act now! Call today!

Example: Make $1,000 a week! Easy to do! No selling! Risk FREE! Limited offer. Call…

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These are the ingredients of any good classified ad – Attention – Interest – Desire – Action… Without these four ingredients skilfully integrated into your ad, chances are your ad will just “lie there” and not do anything but cost you money. What we’ve just shown you is a basic classified ad.

Although such an ad could be placed in any leading publication and would pull a good response, it’s known as a “blind ad” and would pull inquiries and responses from a whole spectrum of people reading the publication in which it appeared. In other words, from as many “time-wasters” as from bona fide buyers.

So let’s try to give you an example of the kind of classified ad you might want to use, say to sell a report such as this one… Using all the rules of basic advertising copywriting, and stating exactly what our product is, our ad reads thusly:

MONEY-MAKER’S SECRETS! How To Write winning classified

ads. Simple & easy to learn -should double or triple your

responses. Rush $1 to BC Sales, 10 Main Any-town, TX 75001.

The point we’re making is that: l) You’ve got to grab the reader’s attention… 2) You’ve got to “interest him” with something that appeals to him… 3) You’ve got to “further stimulate” him with something (catch-phrase) that makes him “desire” the product or service. 4) Demand that he act immediately…

There’s no point in being tricky or clever. Just adhere to the basics and your profits will increase accordingly. One of the best ways of learning to write good classified ads is to study the classifieds – try to figure out exactly what they’re attempting to sell – and then practice rewriting them according to the rules we’ve just given you. Whenever you sit down to write a classified, always write it all out – write down everything you want to say – and then go back over it, crossing out words, and refining your phraseology.

The final ingredient of your classified ad is of course, your name, address to which the reader is to respond – where he’s to send his money or how to get for further information.

Generally speaking, readers respond more often to ads that include a name than to those showing just initials or an address only. However, because advertising costs are based upon the number of words, or the amount of space your ad uses, the use of some names in classified ads could become quite expensive.

If we were to ask our ad respondents to write to or send their money to The Research Writers & Publishers Association, or to Book Business Mart, or even to Money Maker’s Opportunity Digest, our advertising costs would be prohibitive. Thus we shorten our name Researchers or Money-Makers. The point here is to think relative to the placement costs of your ad, and to shorten excessively long names.

The essentials of a successful classified ad are no different. The shortness of most classified ads simply means that these essentials are broken down into basics.

All classified ads contain either a headline, which may be separate from the actual body copy, or a bolded first line or introductory words.

This has to grab a reader immediately, most classified ads, whether in newspapers, magazines or on Web site classified sections, are bunched in with dozens of other classified ads. The readers attention will be caught only by a word or phrase that is of immediate, powerful interest.

Because of this, experienced ad writers suggest using proven key words in your headlines that attract the interest of readers. These key words and phrases include free, easy, simple, guaranteed, proven, new and money.

After grabbing the readers attention, you have to create interest and desire through copy that informs, stimulates, excites and shows how the product or service will benefit the reader. Sound easy? It’s not. Especially when writing classified ads that are often limited to one or two lines. Veteran ad writers often claim that writing a successful classified ad is a tremendous challenge. Words have to be juggled.

Sentences have to be pared down, then pared down again, then pared down even more to the briefest essence, while still informing and arousing interest. And, of course, the final aspect of A.I.D.A., the call to action, must be written briefly yet with enough force to entice a reader to proceed.

How to achieve all this in your own classified ads? The best way is to first study other successful ads, in light of the A.I.D.A formula shown above. When studying classified ads to see how the essentials of A.I.D.A. have been accomplished, you can begin to see how the experts achieve success–and you can begin to bring this expertise into your own writing.

How can you know when someone else’s ad has been successful? When an ad appears over and over for months or even years, you can be assured that it’s working.

No one keeps running an unsuccessful ad. Find the successful ads that advertise products or services that are similar to yours, study them and then begin incorporating them into your own classified advertising.

The same holds true when listing your post office box number. Shorten it to just plain Box 40, or in the case of a rural delivery, shorten it to just RRl.

The important thing is to know the rules of profitable classified ad writing, and to follow them. Hold your costs in line.

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